BOOKPAGE BRAND IDENTITY

BookPage is a trusted thought leader in the publishing industry and the literary community at large, connecting every reader in America to books they will love. As the Brand and Production Manager at BookPage, I oversaw the creation of the new brand identity after extensive research into BookPage’s core values. I created the new logo lockup, logo mark, and color palette. The brand is friendly and playful with a credible edge. These elements are used across print, web, social, and email to tell a consistent brand story.

BookPage-Winter 2021–Present

Team: Trisha Ping (Editor-in-Chief), Mary Claire Zibart (Marketing Manager), Meagan Vanderhill (Brand and Production Manager)